about
Successfully supplying all brands to the widely distributed regions, cities, & towns by effectively integrating nationwide operations, on-time deliveries thru strategic network of transport, communications, Sales Channels & Point of Sale
Our mission
National coverage of direct distribution network, with warehouses dotted around the length and breadth of Iraq.
Our vision
To be the trusted name in Multi-National Brands, any product sold by Saafat Alwadea will be a quality and popular product to the customer, a reliable and trusted distributor considering the retailer’s benefit to be just as important as ours. Ensuring the consumer’s experience and feeling is in line with the vision of the international company whose brand we distribute. Be equipped with the best IT system the country is able to use and be the vision of the future in our eld. A commitment to raise our employees standards by continuous training and inspiration.
Services
Our experience in new product launches are key to what we do. We concentrate on the basics and continue to grow our brands in the Iraqi market by:
Wide Coverage
One of the leading distributors in Iraq, with full coverage of the main Iraqi regions
Who We Are?
Saafat Alwadea is a family owned company by alrubaye family, started its trading activities with commodities back in the 1960’s, in which the owners follow a scrupulous set of policies to ensure a healthy and professional working environment. The company aims to advance its current investments, while also looking for new opportunities to expand the brand.
Saafat Alwadea is one of the leading distributor and supplier of a diverse collection of consumer goods and foodstuffs with Quality, Value for Money, and Wellness always in mind, maintaining a log heritage of Trust with both Customers and Suppliers in Iraq.
brands
349
Modern Trade A&B
1165
Wholesalers
8543
Groceries
10057
Total Point of Sales
Network
Why Choose us?
We do our work with passion, which is providing pure quality spices and seeds to our clients.